In North Wales, one in six homes lack superfast broadband access.
As a result a major campaign, the Rural Digital Connectivity project, has been introduced to combat this digital divide.
The objective of the initiative is to support residents, businesses, and organisations within the region, particularly those situated in areas termed as 'not spots.'
The scheme is driven by Ambition North Wales, using funding from the UK Shared Prosperity Fund.
It's being rolled out by two rural enterprise agencies, Anglesey-based Menter Môn and Denbighshire-based Cadwyn Clwyd.
They have organised a series of Connectivity Clinics, offering advice and guidance on securing fast and reliable internet access.
For those unable to attend the sessions, a free and easy-to-understand Connectivity Guide has been created and can be found on the website www.connectivity.cymru.
One of the advisors, Geraint Strello, has had more than four decades of experience in the ICT industry.
Mr Strello said: "While many properties in North Wales do have access to superfast broadband it’s important that we don’t forget those that don’t and our aim is to make them aware of the opportunities available to bring a high speed service to them.
"The benefits could be huge, not just for the access to information and for work but there are services which can monitor people’s well-being and enable them to live more independently."
He also said: "There are lots of applications out there which can change people’s lives for the better in relatively unobtrusive ways."
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Additionally, Mr Strello noted that those currently struggling for a service over a fixed line could explore 4 or 5G mobile broadband or satellite connectivity options.
Kiki Rees-Stavros, who is overseeing the project in North West Wales, voiced the array of benefits connectivity can provide.
She said: "We’re particularly targeting householders and businesses with low broadband speeds but our advice is relevant for anyone who wants to improve their speed."
Helen Williams, of Cadwyn Clwyd, and Philip Burrows from Denbighshire County Council are leading the project in North East Wales.
Ms Williams said: "Essentially we are the honest broker telling people what their options are to get an improved broadband service because it makes such a big difference.
"It gives many people the opportunity to work or even run a business from home and it can also boost the value of that home.
“It can open up so many opportunities because there’s such a shift in the way people use technology and bandwidth with often several devices operating in the same property at once."
Access to broadband varies across North Wales; while Wrexham has just 10 per cent of properties without full fibre to the premises, one in three properties in Anglesey lack this service.
Upcoming Connectivity Clinic sessions are scheduled across North Wales, providing advice and information to upgrade broadband services.
Locations include Mold Library, Wrexham Library and the Denbigh and Flint Show in Denbigh among others.
For more details on improving broadband connectivity and session schedules across North Wales, visit www.connectivity.cymru.
The project will run until October 31 for Wrexham and December 31 for the other five counties in North Wales.
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