FORGET the controversial visit of Donald Trump to the UK, don't worry about the upcoming Tory leadership vote, because the true talking point of Great Britain is back and won't be going anywhere for the next eight weeks.

Love Island has returned and as per usual, it has caused young girls to lose their minds and lads to sit on the sofa, desperately trying to cling onto their masculinity by claiming they hate it, but secretly loving it.

Whether the contestants are in the villa to find love or fame and fortune, is up for debate. What isn't though, is that we're only four episodes deep and already social media is abuzz with memes and GIFs - it's all a certain demographic can talk about.

As someone who has only watched 2018's series, there are some similarities and some differences I've noticed over these first episodes. The main similarity is the sheer amount of drama and the difficulty to change the channel even when your brain tells you that you should.

Love Island is absolute rubbish, you know it's absolute rubbish as you're sitting there watching a 'couple' cry over breaking up, despite having known each other for two days. But somehow you can't bring yourself to switch over to something else, in fear you might miss out on the next piece of drama. It's car crash TV, it's so awful, yet you can't look away.

Another similarity is the clear and obvious behind-the-scenes direction that goes on, despite it being 'reality' TV. Somehow, phrases such as "it is what it is" and "he's a bev" that nobody would use in an everyday situation, are said 20 times by each contestant over the course of the 60-minute runtime. In 2018, it was "crack on" and "doing bits". The contestants are clearly being told to say these things by producers who see they are catching on with audiences on social media. It's something that really takes me out of the programme and makes me cringe, especially when I hear my friends start to use them.

The biggest difference this year for me is the number of likeable contestants. Of course, you still have some bratty, insufferable people such as Amber and Tommy. However, contestants like Sherif, Anton, Yewande and Curtis bring a sense of humour and down-to-earth personalities that you can actually get behind and enjoy.

Love Island is never going to be for everyone, some people will always see it as rubbish TV, as an excuse to put young, attractive, scantily clad people on television so viewers can ogle them and make them rich and famous in the aftermath, and in a way it's hard to argue that point, but there's no denying it has been, and currently is, the most talked about show of the year on social media. I can't exactly explain why I get an enjoyment out of watching it, but I do, and I challenge you to watch it for a full hour and tell me you're not even remotely interested in the drama, because you will be.